http://www.lifebeyondcode.com/2007/07/26/do-you-know-your-story-ignorance-index/ Personal and professional development for technology professionals. Thu, 11 Mar 2010 15:31:39 +0000 http://wordpress.org/?v=2.9.2 hourly 1 http://www.lifebeyondcode.com/2007/07/26/do-you-know-your-story-ignorance-index/comment-page-1/#comment-1754 Anonymous Tue, 31 Jul 2007 23:24:03 +0000 http://www.blog.lifebeyondcode.com/2007/07/26/do-you-know-your-story-ignorance-index/#comment-1754 This is a GREAT post. As a veteran of many years in the entertainment business, it's amazing how many times that even in our business of storytelling, people seem to forget how to make stories relevant; how to tie them into archetypes that drive how the point you're trying to make in the telling of a story. One of my favorite all-time books is "Story" by Robert McKee, and is mainly written as a book for screenwriters/aspiring screenwriters. The real gem of the book is in the first three chapters where he encourages you to figure out WHY you're telling a particular story and then helping put in context of one of the three basic archetypes (man vs. himself; man vs. man; man vs. nature). If you know why you're telling a particular story, it goes an awful long way towards defining the how and what of it. (e.g. are you telling the story to inspire, to scare, etc.) This is a GREAT post. As a veteran of many years in the entertainment business, it’s amazing how many times that even in our business of storytelling, people seem to forget how to make stories relevant; how to tie them into archetypes that drive how the point you’re trying to make in the telling of a story.
One of my favorite all-time books is “Story” by Robert McKee, and is mainly written as a book for screenwriters/aspiring screenwriters.
The real gem of the book is in the first three chapters where he encourages you to figure out WHY you’re telling a particular story and then helping put in context of one of the three basic archetypes (man vs. himself; man vs. man; man vs. nature).
If you know why you’re telling a particular story, it goes an awful long way towards defining the how and what of it. (e.g. are you telling the story to inspire, to scare, etc.)

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